WHAT IS KONY 2012?
WHO: Joseph Kony is #1
on the International Criminal Court's indicted list. As the leader of the Lord's Resistance Army (LRA), he has abducted over 30,000 children & forced them to be child soldiers. He has remained at large for more than two decades.
WHAT: KONY 2012 is a year-long campaign about making Joseph Kony famous. Our aim isn't to glorify him or and his horrendous acts, but rather making his atrocities consistently talked about amongst mainstream media. Few know his name. Even fewer know his crimes. This year we're making Joseph Kony famous. Because when he is, the world will unite for justice and demand his arrest.
HOW: Along with screening our new documentary KONY 2012, we are targeting 20 cultural makers and 12 policy makers. When they speak, the world listens. And when they agree, change happens.
WHY: 2012 is the year this war must end. With the U.S. Advisory Troops currently on the ground in Central Africa, it's more important than ever to unite for justice and remind President Obama and Congress that we stand behind their actions to help end this conflict once and for all.
KONY 2012 goes viral on March 5th. Don't miss out.